Blog

A wake up call in 2021.

Welcome to 2021 – a year that promises to be a far cry from 2020. On the upside, The Miller Group celebrated its 30th anniversary and an all-new website. And we worked with a number of amazing clients on meaningful initiatives. COVID has been a wake up call. It’s made us think about how we – as  marketers […]

Doing Different Well: Jeans for Every Body

Fresh thinking, disruption, and innovation: change goes by a lot of names, but it adds up to somebody somewhere thinking: “there has to be a different and better way.” This is the third in a series of intervies with people whose ideas are challenging – and changing – the rules in their category. People with […]

Spice Up Your Next Production

Old Spice’s new campaign with Terry Crews and Isaiah Mustafa inspired us to take out the following blog post from our archives: By Gary M. Bettman In a time of shrinking budgets and reduced production schedules, comes a commercial that flies in the face of so-called logic. Every college student with a video camera already […]

Marketing vs. Technology – CMTO, the tool to end the battle?

With the rise of the tech revolution, companies are adjusting their digital marketing strategies in order to compete and outperform their competitors. AdAge predicts that digital will overtake broadcast, mobile will overtake desktop, marketing technologies will boom, and Google will gain most of it’s revenue from mobile within the next year, joining with Facebook, Twitter, […]