About the Content
Instagram successfully reaches one of your toughest demographics, 18 – 29 year olds. This group actively seeks alternatives to traditional banks and could be the lifeblood of your organization in the next 10 years. Just as they seek opinions on social, they also provide recommendations. In fact, FICO reports nearly 60 percent of all 18 – 29 year olds have recommended their financial institution to a friend.
Gain valuable insights – and some surprisingly simple tips – into how to use Instagram as a business medium to not only attract new members but engage current members.
About the Presenter
Renee is the founder of The Miller Group – an award-winning boutique branding and marketing agency. Named one of the top women-owned businesses in Los Angeles by the LA Business Journal, The Miller Group has worked with a number of financial services companies, most currently Centra Credit Union, and provides ongoing consultation to non-profits and durable goods brands. Over the years, Renee has won dozens of creative awards including One Show, ADDYs, N.Y. Art Directors and MAC (for the agency’s work on Centra in 2018).
